Posts Tagged ‘Web Designers’

7 Reasons Why Pageless Design is the Future of Web Designing

April 4th, 2018

Earlier, when websites were invented, basic HTML pages were enough to bring in quality traffic. Those were the days when websites were composed of several pages containing tons of information. These pages were further subdivided into several more pages, breaking the information into smaller bits that could be accessed from the navigation menu.

However, with the evolution of technology came mobile phones which replaced desktops and became our prime source of web browsing. But this shifting lead to another sort of problem, smaller screens, and completely different navigation system. Not only this, there were still many who still preferred good old desktops way more than smartphones.

Now, this called for a complete overhaul of traditional website’s modus operandi. The result? Pageless web design- a product of minimalism.

What is a Pageless Web Design?

Pageless web design is basically a step towards freeing traditional websites from the outdated conventions of print design distributed through several pages and presenting all the required information on a single page layout thus making your browsing experience a contemporary and enjoyable one.

Why is Pageless Design the future of Web Design?

I will give you not one or two but seven reasons as to why pageless web design is far more superior to conventional web design and why you should consider having it.

  1. The Responsive Design that Looks Great on all Devices

Pageless websites are immensely popular for their responsiveness and can go native on all devices be it featured phones, smartphones, tablets, laptops, desktops etc. By creating a uniformity across platforms for features like interaction, scrolling and navigation, pageless web designs are far ahead than their conventional counterparts when it comes to creating user-friendly experiences.

  1. A Well-Organised Content instead of a Scattered One

Most conventional sites present today with its huge quantity of texts, a distracting slider image, links and icons spread through several pages and God knows what else give the look of a scattered and messy website. Whereas with a pageless site, the structured narrative is presented on a single page which gives you the ability to control the content and present it in whichever way you want the information to be available to your audience.

  1. Much More Affordable than Conventional Websites

Creating a beautiful, custom website has always been an expensive endeavor for individuals and businesses alike. But not anymore, the best thing about pageless designs is that they are not expensive at all since they don’t involve any complexity and the production of individual pages. At an average, pageless sites cost just 30% of what you pay for a custom designed website.

  1. Helps in Decreasing Bounce Rates

It’s a commonly known that pageless websites have much lower bounce rates as compared to the conventional ones. The reason lies in the fact that single page sites make it relatively easier for users to find the desired information in a short period of time. This results in the generation of new leads, easy promotion of products and services, and the overall increase in the sales. Isn’t this what we all want?

  1. Iterative Process that Greatly Improves the User Experience

Iteration is a cyclic process that lets you make easy, fast and effective changes based on analytics and user feedback on your website’s layout. Since a pageless site contains only a single page to be put up, updating it is a piece of cake.

  1. Let’s You tell Captivating Stories to Your Audience

The primary objective of building websites has always been to tell their compelling stories to the existing and prospective audiences. It’s your choice how you want this story to be presented, either by creating a website on one page following a storyline, without any distractions or by scattering the bits over sub-categories divided over multiple pages.

  1. Allow Visitors to Easily Share these Stories

Have you ever tried sharing an entire standard website with someone? Of course not, because it’s simply not possible. The best you can do is zero in on the small bits and share that portion with the other person. But sharing a pageless site is not only possible (thanks to the single page web design) but is a butter-smooth process as well. Now you can easily present all that compelling information to your audience within no time.

Conclusion:

Apart from all the above-mentioned reasons, Search Engine Optimization is another important factor that cannot be ignored. And this is where you will receive the biggest benefit your pageless website has to offer. With the help of your one full proof and self-explanatory branded website, your SEO rankings will improve significantly as apart from increased social sharing and conversion rates, Google PageRank score will also be applied to your overall site as well.

Transforming UX Through Implementing Human Faces in Web Design

February 12th, 2018

How would you describe a face given an opportunity?

Is your answer something resembling, “let us recognize and identify people”?

Well, it’s true. But a face does much more than that, let’s find out-

  • Faces help in identifying the person’s ethnicity.
  • Faces show the person’s genetic inheritance.
  • Apart from identity, faces reveal gender and age as well.
  • Faces portray a variety of emotions such as anger, distress etc.

And that’s why human faces are considered very powerful. Whenever we see a face, we are automatically drawn towards that person or feel empathy. And what happens when we don’t see one? Like a headless mannequin outside a clothing store? We subconsciously substitute ourselves for the mannequin due to the lack of human in it. That’s the power of human face.

That’s ok, but what incorporating human faces in web designing has anything to do with transforming UX or user experience? Let’s find that out too-

  1. The First Impression is the Last Impression

First impression always plays an important role in deciding whether or not we like that person. Something similar works for digital products. The worse a product’s image can do is to create a negative impression.

So, how to ensure positive first impression? By using a human face. Humans have a tendency to notice other human faces whenever they open a webpage way before than any other content irrespective of how beautiful it is.

  1. Carefully Navigating the Line of Vision

Apart from grabbing the user’s attention, human faces do an excellent job of navigating their vision of sight in a particular direction. Studies also support this fact by claiming that the orientation of attention mediated by gaze is highly automatic.

Navigating your user’s line of vision through human faces prompts them to perform the desired action by focusing on the content of your site without even being aware of it.

  1. Striking the Emotional Cord

Communication on an emotional level starts with the phrase ‘a picture is worth a thousand words.’ One great thing about emotional expressions such as smiling, scowling, crying etc. is that they defy cultural barriers and are universally understood.

Conveying emotions by using an emotional expression on the human face through web design is not only possible but highly effective as well. That is simply because users tend to feel similar emotions as expressed by images they are viewing.

  1. Engaging the User Experience

Corporate branding with a bunch of logos and an unchanging color scheme does very little to engage the user. Most of the time they seem impersonal.

Including some human faces to your corporate branding can help break the ice. As we have learned earlier, faces whether your own or a stranger’s has the potential to be very captivating. These faces, most importantly, can add the much-needed life and energy that your boring site might be lacking.

  1. Setting a Positive Environment

‘Two is always considered better than one’, this saying has never been truer than implementing human faces in web designing. Just imagine, if a single face can accomplish this much, what a group of human faces will do to your web design?

Just by portraying happiness through more than one humans on your webpage will create a very powerful impact on your users by setting an environment of positivity which every user would like to be part of.

  1. Building Faith

There are only a handful of strategies that work faster than incorporating a human face in your web designs when it comes to building trust with your users and as we are already well aware, trust is the key to maintaining a loyal customer base.

This is one of the major reasons why the faces of celebrities and other famous personalities are so often used in advertising and web development Los Angeles and elsewhere. Public figures promoting a brand will only help to make the product much more desirable to the target audience.

  1. Visually Appealing

Visual appeal is simply what meets the eye and here a significant amount of product’s success can be directly attributed to the visual appeal. One can always use human face to improve aesthetic aspects of his web design. The theory behind it is that whenever people have a choice, they prefer an attractive choice over an ugly one.

Conclusion

The main idea that works behind using human faces in web design is that people just love to see other people, they all want to be part of something. That is why companies like website development Los Angeles and elsewhere show people interacting with your company’s product or service to create an authentic, emotional connection with users.

How to Pick a Web Design & Development Company in Los Angeles

October 17th, 2017

Los Angeles is a pretty big city and choosing a good web design company in Los Angeles can be a tough task. There are several companies of all sizes that exist here. Every web design company here offers their own unique services. With web design and development services in big demand these days, choosing the right company to hire can make all the difference in the success of your website. So, the question is, in a market so competitive, how can you determine if a web design and development company is right for you?

In this post we will go through what the key determining factors should be that will guide you towards making an informed decision regarding the best web development site to hire.

  • List of Clients

One of the best ways to determine a web development company’s worth is to check out their portfolio and see which clients they have worked for in the past. In their portfolio, you can find links to the websites they have developed and can judge them on their work. It is a good idea as a creative activity like creating a website from scratch cannot be judged without actually reviewing past work.

  • Online Reviews

These days you can find online reviews of almost any kind of business. There are several online platforms like Yelp where users can go and rate the companies they have had positive or negative experiences with. Go online and compare the ratings and reviews of the few web designing companies in Los Angeles. You can learn a lot about a company by what their previous clients have to say about them.

  • Awards and Recognitions

Most distinguished web development companies have received recognition in the form of awards from various organizations that judge these companies on the basis of their work and client satisfaction. Choose a company that has been accredited by these organizations as having excelled in their line of work. This will give you the confidence that the company you are hiring offers top quality service.

  • Wide Range of Services

It could be that you only have one particular requirement today from a web design company. So, you may be satisfied with a company that offers you limited services. But, what happens when down the line you require more services? Do you want to go through the pains of searching for a web development company in Los Angeles all over again? It is advised that you choose a company that offers you a wide range of services, apart from the usual web designing and development.

  • Website Support

If you buy a product from a company, you expect after sales services. Similarly, when you get your website developed, you expect support from that company in the event that some issues arise. Pick a company that guarantees website support and maintenance for your newly built website and are available to assist you whenever you may need them.

  • Knowledge of Various Technologies

The world of website development is changing rapidly and new platforms and technologies get introduced in this world all the time. The company you hire must have knowledge and expertise on a several platforms of website development like WordPress, Woocommerce, Magento, Shopify, BigCommerce etc. similarly, for creating mobile applications, the company must have expertise in creating apps for Android as well as iPhone platforms.

Conclusion:

A company that qualifies on all the above criteria is definitely not a company you should pass up on. Clap Creative is on the top web design and development company in Los Angeles. We offer our clients a wide range of services using our expertise in multiple platforms and technologies.  We are also the proud winners of the Clutch award for top web design company in Los Angeles for the last two years. To know more about our services or to get a free quote, contact us today.

Congratulations! Clap Creative named amongst San Diego’s Best Web Design Companies

March 9th, 2016

Congratulations, Clap Creative is Clutch’s leading web design firm in San Diego. A deserving pat on the back!

Released on 2 March 2016, the list features our name along with a dozen or so other web design firms in San Diego region. Clutch used many qualitative and quantitative factors to finally select the winners. They paid close attention to the services offered, industry recognition, client list, portfolio, experience, presence in the market, client testimonials etc. The detailed reports on each company’s performance metrics and scores are available on https://clutch.co/web-designers/san-diego This also includes the full length interviews of clients as a reference to the award’s credibility.

Ayrald Hubert, Senior Analyst at Clutch said, “For the majority of businesses, having an online presence is essential to growing brand loyalty and a strong customer base. The companies featured in these three cities are talented professionals when it comes to designing and developing modern and savvy websites.”

About Clutch.co

Based in Washington DC, Clutch is a well-known B2B research company. It aims to recognize leading service providers in an industry through extensive research and surveys. Clutch combines innovative research and consumer reviews with conventional B2B research methodology to rate firms. With over 1000+ firms reviewed so far, Clutch covers significant market segments.

Thank You!

This recognition comes as a great motivation for our team who have bought us to this level of excellence. We would like to take this opportunity to thank each member of our team who have contributed to this roaring success.

Our clients also deserve a mention since they placed their trust in us to deliver them the results they wanted. We have come so far in a small time frame and would continue this journey upwards with all dedicated and concerted efforts.

So, what made us enter the stratosphere of renowned firms

Well, we can count many reasons that helped bring the laurels. But its our focus on certain characteristics that made us shine.

Innovative Approach

Web design is a highly dynamic realm. Its a constant melting pot. This constantly-changing industry demands that we always remain up-to-date with the latest trends. Our designers are embrace change in all forms and stay cutting edge. We thrive on innovation.

Expansive Portfolio

It is our clients who trusted us to deliver them the best. And we did! Over the years, we have worked with clients ranging from health care to automotive, thus giving us a broad exposure.

Extensive Services

To us, web design is not a cocoon. This award is bestowed on us because we went beyond just web design. We amalgamated marketing metrics, visual elements and user preferences into the design. This dough helped bake an amazing new experience for every user. And people loved it!

Successful Track Record

The ability to constantly churn out ‘awesome’ for every client is what helped knock other agencies off the list. We have delivered every project within time and projected budget. A high client retention rate along with satisfaction guarantee is what bought us so far ahead.

Company Growth

Growth is what inspires people. Whether its personal or financial, we ensure that our firm stays on course to growth. Increase in revenue and quality of work is a sign of continued development.