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What are the Startup accelerators for social media?

Taking a business to the next level is getting easier in today’s world, thanks to innumerable accelerators and new venture funds that have come up in the past few years. The function of accelerator (a man-made perfect storm of mentorship and access to technology) is to turn the art of starting a company into a…….

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What is LinkedIn sales navigator, How to use its benefits?

Sales and marketing has been the holy grail of the digital marketing industry today. With this as background, the question is whether LinkedIn sales navigator has all the benefits it promises to offer? With a mountain of data worth gold lurking in LinkedIn, it sure promises an enormous marketing potential. What is it and how…….

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How Twitter and Instagram Ads Are Going to Transform Every Web Marketer’s Job?

Not long ago, Google Adwords was the sole best digital advertising platform out there to get to potential audience quickly. But then Bing, Yahoo, Facebook and everybody jumped in to offer marvelous new similar offerings. The latest to join the bandwagon are Twitter and Instagram. Let’s see how they stack up against the giants. Instagram…….

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How to leverage social media for link building?

As link building continues to take the spotlight, it’s crucial for any business wanting to thrive in the online world to leverage the benefits offered by social media. The same platforms you use to post hilarious cat memes and pictures of your weekend gateway are also a powerful online marketing tool. Businesses have the opportunity…….

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How to use pop-ups on your site/blog to gain likes & followers?

Let’s talk about how to gain likes and followers on your website/blog. Your site/blog gets more traffic than all of your social media profiles combined. Your visitors have made a decision to visit your site/blog – in contrast to randomly clicking on a social profile of yours. This post will cover one of the many…….

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How to Make an Effective Landing Page for Generating Leads?

Want to turn traffic into conversions? Just create engaging and effective landing pages. A landing page is a primary mean of lead generation in inbound marketing. It is designed to influence a visitor to carry out a specific action. Landing pages should be carefully designed with conversion in mind. If you look at your website…….

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How to Extract Maximum Performance from 1 Keyword

Some businesses fail to realize that search engine optimization (SEO) does not bring results over night – rather it’s an ongoing process. Optimizing for single keyword may sound as one of the simplest SEO tasks, but just like all processes it takes time. Businesses who cut corners to seek instant results usually fail at such…….

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7 Ultimate Ways to Fix a Negative Business Review of Your Brand

Did you know that one negative review can affect your business’ bottom line? When we talk about online reputation management, business reviews and ratings take the center stage. As brands live and breathe based on their ratings on Yelp and Google, you wouldn’t want anything which can damage your sales. Here are the 7 ultimate…….

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How your Tweets Help in SEO, Google Introduces Tweets to SERPs

So, it’s official!. Google will now display Tweets in SERPs for the search engine’s results. This once again gives credibility to the fact that search engines are deeply in love with Twitter. These were already showing in certain search results like where content is well shared or liked. But this official notification will set the…….

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Optimize Local business For Search – How to Prepare for 2015

With 2014 coming to an end, search predictions for next year 2015 are already seen on the horizon. The annual local search engine ranking factors were a little predictable in the beginning of 2014. But as the year comes to an end and Google’s Penguin update having rolled out, more and more webmasters are planning…….

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