Archive for the ‘Bigcommerce’ Category
BigCommerce SEO: 7 Best Practices for Optimizing Stores
January 16th, 2024What Is Bigcommerce: A Complete Guide For You
April 24th, 2023BigCommerce Dropshipping Guide for a Novice
August 18th, 2021Dropshipping has become a rage in the e-commerce industry for any online store owner that does not want to deal with the hassles of inventory management. With manufacturers in China and other eastern nations manufacturing products at scale at a fraction of the cost that they are made in the US, it’s become easy for sellers in the US to partner with them to sell their products to the American market via their e-commerce sites. BigCommerce dropshipping is one of the best ways that anyone can start their own online dropshipping business in a few quick and easy steps. In this blog post, we will inform you about what dropshipping is and how even a novice can set up their business online using BigCommerce.
What is Dropshipping?
Dropshipping in the simplest of forms is selling products to customers online without actually storing or shipping the products to the customers. You get an order on your website for a product and then you forward that to your supplier, who is most likely in another country but that is not always the case. Your supplier then ships the product directly to the customer’s given address without it ever coming through you.
In a way, you have become a facilitator between the supplier and the customer with your e-commerce store being the storefront through which the products are stored. It is also your responsibility to market and promotes the products on your website to get more sales. Since there is no handling of inventory, you do not need a large warehouse for your business or even a big office. You can run this business from your home if you want.
What are the advantages of BigCommerce Dropshipping?
- Mobile-friendly Platform
Over 50% of traffic to e-commerce stores comes from mobile devices. This is why it is important to create your online store on a platform that is built keeping the mobile-first mindset as a priority. One of the best things we love about BigCommerce is that it is the only e-commerce platform till now to have a mobile-optimized checkout experience. It makes completing purchases online using mobile devices a breeze.
- Exclusive Payment Gateway Integrations
BigCommerce is also the only e-commerce platform till now to integrate with PayPal One Touch as well as Apple Pay. This further improves the customer’s mobile e-commerce experience. With more payment options and easier checkout facilities, using BigCommerce for Drop shipping is an easy choice to make.
- Insights Based on Analytics
BigCommerce provides you with e-commerce analytics that gives you a deep understanding of your store’s performance and your customer’s behavior. These insights help you create a better marketing strategy and create an improved customer experience or user experience. In the e-commerce analytics of BigCommerce, you get a dashboard with information like total sales, conversion rate, sales channels, and more.
- International Selling
BigCommerce is one of the few e-commerce platforms that allow you to sell your products globally. This lets you truly make your dropshipping business global and reach customers across different markets. You get native language support as well as support for payments made in international currencies.
How to Set Up BigCommerce Dropshipping?
BigCommerce is considered one of the best platforms for dropshipping. It offers various incentives for drop shippers as well as makes the entire process very convenient. It also offers the lowest cost of ownership as compared to other platforms. Let’s see how you can set up your BigCommerce dropshipping.
Building Foundation
The first step you need to take is to design and customize your store as per your business’s needs and as per the theme of your products. There are many templates and themes you can work with or choose an option to go for customization. BigCommerce provides you with various tools to accomplish this innovativeness. You can also hire a BigCommerce web design company to design the perfect BigCommerce store for you.BigCommerce offers a secure experience for the customers and also for the drop shippers.
Adding Integrations
BigCommerce’s SaaS services offer various third-party integrations that make your dropshipping setup easier. These integrations help boost your conversions and profitability. These integrations also add flexibility to your customer’s online shopping experience. Choose the right integrations and customization options in terms of payment methods, shipping options, currency options, and more. In BigCommerce the website’s presentation layer is decoupled from the backend eCommerce functionality for an even more seamless experience.
Expand Your Business
BigCommerce lets you sell your products to international markets. Due to this, your business will flourish internationally. Being able to sell to international customers is considered a huge achievement, as it leaves a good impression on your future customers. When your business is going well, you would want to analyze its progress. BigCommerce provides you with all the analytical tools that help you monitor and better understand your store’s performance. It gives you a dashboard to help you view your data at any given time. This gives you the intelligence needed to make better decisions and strategies for your dropshipping business.
Conclusion
BigCommerce Dropshipping is easy to set up and once you have your BigCommerce store ready and a supplier in place, there is nothing that will be stopping you from running a successful business from anywhere in the world. You can contact Clap Creative to know about our pricing for our BigCommerce development services.
How Big Commerce Development acts as a Catalyst for E-Commerce Businesses?
February 20th, 2020Every now and then, industries whether small-scaled or multinational ones have to look for customer-centric services. And that too comes with the price of developing a seamless pathway for customers to connect with you. Taking this further, due to the advent of advanced technologies, people now like to explore products and services online instead of visiting traditional brick and mortar stores. This need certainly felt by all the market stakeholders including the retailers and as a result, a plethora of e-commerce websites are live across the globe. The best part? The businesses do not have to hunt for too many platforms or software to set-up their e-commerce website. Just scroll through some e-commerce website development platforms and choose what suits your preferences and business.
In a survey of 500 B2B organizations, 80% accepted orders and payments through websites proving the growth of e-commerce in B2B.
Moving business online is certainly not an easy task. You must have heard about many e-commerce development platforms such as Volusion, Weebly, Wix, 3dcart, Shopify and others that can be evaluated on the basis of flexibility, scalability, design options and reliability of integrations. For many, BigCommerce is proven to be an ideal choice without any technical obstacles. Know why? It’s said to be effective in every comparison you can do whether you are looking for ease of use, innovative themes, compatibility and cost friendliness with the bonus of omnichannel selling.
Let’s take a brief idea of how well this works!
For those who have less knowledge regarding this platform, BigCommerce is a SaaS (Software as a service) platform, which means you do not have to own this software but can pay on a monthly basis to build an online store. It allows merchants to customize their online shop with a range of customizable templates and no heavy code skills are required. Also, it enables tech-savvy people to tweak the HTML and CSS as per their requirements. However, non-techie ones find it quite difficult to make small tweaks.
Read on to what else makes BigCommerce perhaps the best of all…
Ease of Use
Being a business owner, you want to spend as much time looking after your customers, shipping products, and seeing your profits rising. The reason why there is a difficulty in the design interface of eCommerce platforms that could be split between two areas. One, where you add products, manage discounts and shipping scenes and the other is where you edit your storefront. In that case, ease of use gets really important. To combat this, Big Commerce recommends to set-up the inventory section of your store. Though Big Commerce development platform has some great tutorials and steps to get started. The good news is, Big Commerce has released an exciting feature to make designing your store easier than ever! The new visual merchandising tool is called Store Design, which means you can see the effects of your edits. This new feature makes Big Commerce development much more customizable.
Themes and Templates
There are over 100 paid themes available on the Big Commerce platform. In general, it balances the collection of both free and paid options depending on budget. It offers an array of responsive templates that you can rely on for you to choose the best design of your online store. Prices vary between $145 and $235 based on your business preferences and packages. Moreover, there are more than 10 categories for various industries.
Omni Channel Boost
Big Commerce allows you to boost your sales by integrating your online store with different channels. Big Commerce will simply import your products on each channel that you want to connect and you don’t have to work manually over it. Also, it lets your online store reach and sell across:
- Marketplaces such as Amazon, eBay, and Google shopping.
- Social Media platforms such as Facebook, Instagram, Pinterest.
- Physical stores like Squares, Shopkeep and others.
Abandoned Cart Saver
This feature is about sending automated emails to visitors who did not complete their checkout process. It enables the one-time configuration to set a series of emails and send them when needed. Many times, customers leave unpurchased items in the cart and leave the website. Therefore, this feature of BigCommerce helps merchants to deal with it.
There are many other features available in BigCommerce development platform that you can utilize to add value to your online store such as:
- SSL security certificate
- Unlimited number of products
- Payment options
- Real-time shipping rates
- Option to offer coupons, discounts and gift cards
- Add ratings and user reviews
- SEO tools
Closing Remarks
To summarize, creating and maintaining e-commerce stores demand reliability, effectiveness and fewer efforts in shopping experiences. BigCommerce does match with your idea of online selling if you are looking for a complete e-commerce platform with advanced marketing and optimization toolset. So, if you are the one owning brick and mortar stores and searching for effective channels to expand your business, the companies providing BigCommerce web designing services can assist you. BigCommerce offers 15-day free trial for test and to build a fully functional website with its trial version.
2018’s Highlight: BigCommerce Plugin for Your WordPress Site
August 29th, 2018When it comes to seeking solutions for e-commerce websites, both BigCommerce and WordPress offer completely different services. The key here is to understand which platform will work best for you depending on your expectations from your business. For example, WordPress offers the best option if you plan to build your online store on the foundations of blog posts and other content marketing whereas BigCommerce becomes a better choice when you rely on plenty of external marketing for running your e-commerce store.
Summing together, where one offers the world’s most popular content management system, other excels with the world’s best cloud commerce solution and by somehow linking the two platforms in their respective menus, you will not only gain the ability to build and manage e-commerce experiences directly on the WordPress but also be able to improve storefronts performances and streamline e-commerce management tasks as well.
Though you can manage both these platforms side by side the biggest hurdle you will face is having to handle both the sites from different administrative dashboards, not to mention the hassles of hosting both the elements on separate domains as well. The solution? A BigCommerce WordPress plugin that will assist millions of merchants to grow and customize their store like never before. How? by combining the robust e-commerce engine of BigCommerce with the flexibility of the WordPress platform.
Diving further in, let’s look at some of the benefits the integration of this new BigCommerce WordPress plugin will bring to your e-commerce business. First of all, without ever compromising site content or user experience, you will get complete access to all the industry-leading e-commerce capabilities necessary to grow a successful online business.
Secondly, you can quickly and easily scale the functionality of your e-commerce store up and down according to the market needs along with enjoying the overall experience that is not impeded by back-end bloat once you transfer the commerce elements from WordPress to BigCommerce admin.
Thirdly, web developers with the help of BigCommerce’s large robust ecosystem of apps along with its sizable catalog of fully integrated shipping and payment methods can easily incorporate end-to-end e-commerce capabilities in your WordPress site order to build an e-commerce store that is custom tailored to your business needs.
And last but not the least, installing the BigCommerce WordPress plugin to your WordPress site will guarantee a secure and PCI compliant checkout process which will further enable you to deliver a high-quality website experience to your users without ever having to worry about maintaining PCI compliance.
At Clap Creative, our expert team of BigCommerce developers highly recommend this plugin. Since it’s very easy to install and costs just a meager amount. All-in-all, installing this plugin is nothing but a win-win situation for your e-commerce store.
BigCommerce Development Tips for Starting Out Your E-Commerce Journey
June 14th, 2018When it comes to e-commerce stores, design plays a crucial role regardless of the platform you use. It should be something that makes your site look visually appealing but should also hold the potential to lead in prospects and turn them into loyal customers. Though there are plenty of e-commerce platforms in the market to choose from, BigCommerce is the one you will find standing taller above everything else, all thanks to its attention to detail and dedication towards creating a superior design custom build for improving conversion rates.
How? Well, when you see your customers navigating your site without any difficulty, easily finding products that they seek, later on quickly adding those products to the cart and at last, finishing their checkout procedure without any complications, you will realise that you have made a website that will drastically improve your chance of staying ahead of the conversion game. And to help you out I have mentioned seven such tips for starting out your BigCommerce website, follow these and you will be off to a great start.
Get a Professional Looking Logo
To begin with, if you are selling products online without having a brand name, it can easily set you several steps behind your competition. It’s highly crucial that you look professional even in your starting days. Getting a professional looking logo at this point will greatly help your customers gain confidence in you.
And it doesn’t even have to cost you arm and leg, services such as DesignCrowd and 99designs can easily get your logo done within a week and at an affordable price.
Adjust Your Favicon
For those who do not know, a favicon is a small icon that appears on the tab of the browser of your website. Now the by default favicon on BigCommerce is the ‘B’ icon but you should create your own custom icon that represents your brand. Just keep in mind to make it a shorthand version of your logo and get it made while designing your logo.
Follow these steps to upload a custom favicon in BigCommerce-
- Go to Design and click More > Favicon
- Click Browse and Select the Favicon Image
- Click Upload Favicon
Ensure Social Media Icons Open Up
Forgetting about social media icons is one of the most commonly ignored thing store owners do in the beginning. You should ensure that these icons must open in new tabs, also check if they open in the same window or simply redirect the visitor because in this case, visitors tend to get distracted no matter what social media icon they clicked thus, it serves as a surer way of sending them away from your e-commerce store.
Also, put interesting and up to date content on your social media page to engage users that click on these social media icons.
Simplify the Checkout Process
Long and complicated checkout process has been listed as one of the biggest reasons for high cart abandonment rate. Fortunately, BigCommerce already comes with a one-page checkout that’s as simple as they get. You can further allow your visitors the freedom to check out as guests. Another way to simplify the checkout process is to ask the customers only for required information and nothing more.
Display Large Product Images
Many people do not know but large product images can actually increase your conversion rate by 9% when compared to smaller images. And it seems reasonable as well. For e.g. when you browse through an actual store, you can do a close inspection of any of the products present on the shelves. Having large product images give your online visitors a similar feeling of closeness.
Add Product Reviews
Enabling the product previews or quick view is another great way of improving the shopping experience for your customers. By simply clicking on any product, users can instantly view all the product related information such as description, price, images etc. This saves an ample amount of time on the customer’s part especially if they are in a hurry and want to quickly check out the products or deals you have to offer.
Summing It Up
By now, you already must have realized how crucial BigCommerce development is for converting visitors into buyers. It not only helps you establish a brand and build trust but also let your customers have a smooth shopping experience throughout the time they spend on your website. so, use these above-mentioned tips to create an amazing BigCommerce store.
13 Stunning BigCommerce Apps to Boost Conversions and Sales
April 11th, 2018BigCommerce provides a fantastic platform for you to build and run your e-commerce store, all thanks to its various features such as an easy-to-use dashboard, no transaction costs, round-the-clock customer support and much more. Apart from a solid build in marketing features, BigCommerce Web Design also provides tons of marketing apps and extensions to make the conversion and sales process much easier and streamlined. But before diving into that, let’s take a look at what BigCommerce apps can accomplish for you in the long run.
- Most Affordable Platform for immediate and long-term goals.
- Automated Accounting System that saves lots of your time.
- Template Based Structure can be up and running in no time.
- Gain more Insights into your customers’
- Easy and User-Friendly for developers, retailers, and customers.
- Improves Customer Service which helps repeat customers.
But with thousands of apps present in its app store, it can get both tricky and time-consuming choosing the right ones. So, on your behalf, I have taken the liberty of reviewing the BigCommerce App Store to present 13 amazing apps to help you smoothen out your e-commerce sales journey.
- Sweet Tooth
Sweet Tooth provides a loyalty-based solution for BigCommerce users by building a point-based loyalty program to reward points to customers based on their behavior (in this case, profitable actions). Apart from the multi-option loyalty program, it offers 6 themes and also helps in segmenting your customers based on their loyalty.
- ShipperHQ
Retailers mostly don’t pay much attention to shipping but if left unchecked, this is where you may lose a lot of your potential customers. Using ShipperHQ can help you calculate shipping costs globally (by using the IP address of customers), so your customers don’t have to pay any additional (and unexpected) shipping costs.
- Retail Tower
Retail Tower is another powerful app by BigCommerce that helps you make the advertising and promotion process a lot more simpler and easier by using just one interface to upload your product feed to multiple shopping comparison engines.
- JustUno
JustUno is all about free email marketing. It provides an email capturing system that allows you to capture email addresses (including discount codes, exit intents, welcome mats etc.) through pop-up messages. And that’s not all, you can even run A/B tests to help determine the effectiveness of your BigCommerce store.
- Sales Pop
Build from the concept of encouraging new customers to start buying from you, this BigCommerce app provides a great help in building trust and authenticity on your brand by showing recent sales notification popups (with flexible customization options) in order to create the sense of a busy store.
- Compass
We are all prone to making bad business decisions when we don’t have enough contextual data to work on. Compass helps you make sense of your data by incorporating a comprehensive report of all your analytics metrics such as Customer Acquisition Costs, Refunds, Repurchase Rates etc. into 1 dashboard for easy access.
- Boost Sales
Boost Sales is a great app that uses upselling and cross-selling (of relevant products one might be interested in) along with Sales Gamification feature to help increase the average order value, in order to earn more profit (by selling more) on each order. It even provides a large collection of themes esp. for the holidays season.
- AfterShip
AfterShip is another brilliant app that allows your customers to check in on their order status along with sending SMS and emails delivery updates to them. Your customers will also love you for keeping them updated as well as not sending them to 3rd party sites for payment or not letting them deal with couriers.
- Printful
Printful is an awesome dropshipping app that not only let anyone with the designing skills to upload his design and start printing on selective items be it pillows, mobile cases, t-shirts, coffee mugs or anything but also allow them to push these items directly to your BigCommerce store.
- Sellbrite
Sellbrite uses a single interface where you can simultaneously print discounted labels as well as ship all your orders. It also prevents overselling by automatically syncing the central inventory in real time. Plus, you can list your inventory by bulk from the central catalog to various other online markets.
- OneSaas
Any Web Development Company Los Angeles or elsewhere will claim that OneSaas is the best automation app when it comes to accounting, inventory management, marketing, fulfillment and shipping along with syncing data between sales and CRM. It even scales with your business and is compatible with the majority of software.
- The Cart Closer
This Cart Closer app provides a unique solution to the ‘cart abandonment’ problem faced by most e-commerce stores today. It tries to save the sale by offering a freebie or discount whenever a customer is about to leave your shopping cart page.
- PayWhirl
PayWhirl is everything that you can ever ask for in a recurring billing model be it wholesale programs or payment plans or layaway programs or subscriptions or pre-orders or literally anything. And that’s not all, this app even lets customers log in and manage their billing information and make changes accordingly.
Closing In:
And that’s our list of some of the best BigCommerce apps that we found in the App Store from our own research, hope you liked it. So, which of these apps are you planning to use? Do let us know in the comment section.
Utilizing BigCommerce SEO Tips for Improved Rankings
January 11th, 2018In today’s competitive market, one can never take enough steps to ensure success, there’s always seem to be some efforts lacking. What one can do, in fact, is constantly upgrade his abilities and knowledge to stay up-to-date in this ever-changing world.
This ever-changing world enabled businesses to move from real-world platform to online e-commerce platform, so they can generate even more cash-flow by targeting more people. After all, that’s the whole point in starting a business in the first place.
Today e-commerce industry stands at a whopping $7.7 trillion for B2B and $2.7 trillion for B2C as per Statista. This online industry works by providing e-commerce platforms for businesses to lay their foundations on and during the recent years, BigCommerce development has emerged as one of the leading e-commerce platforms.
But just building your website on BigCommerce won’t generate business on its own, you need traffic for business and that’s where SEO comes in. Using SEO effectively will place your site among the top searched options.
Below are some such tips to improve your SEO ranking:
- Create distinct product description
The product description is something that differentiates you from your competitors. Use this to your advantage, write unique product descriptions for every product available in your store.
I understand it’s a wearisome and time taking process but will definitely help you in the long run. You always have the option to hire a BigCommerce web design team to help you get the job done.
And do not under any circumstances try to copy your competitor’s content, it will get you busted if found out.
- Identify every image
This is a minor but mostly ignored way you can improve your rankings. Always add alt tags to any image uploaded to a product as search engines are practically blind to images and can only understand texts.
Whenever you upload a product image, include tag optimized keywords as this will enable search engines to associate the image with the given keyword.
Apart from that, change your image number (such as IMG_201801.jpg) to something more relevant (such as 2015-Maruti-Zen-Grey.jpg) to help shoppers and search engines to identify the product even if the image is unable to load.
- Create and maintain blogs regularly
Potential customers these days look out for the authenticity and credibility of your website way before diving in for products and blogs have the power to offer both.
Providing a constant stream of blogs for your website on a regular basis informing about new and existing products, current market trends etc. is the next best thing you can do for your company’s growth.
It also helps build the customers trust and provide legitimacy to your company. Search engines too seem to like websites that post blogs regularly and thus provide your website with a better SEO ranking.
- Special emphasis on keywords
BigCommerce being a popular platform hosts thousands of shopping websites. So how the shoppers are going to find you in such a haze? The answer lies in the careful selection of keywords.
But how to decide which keywords are appropriate? Google provides a user-friendly tool to help you deal with this issue. It’s called the AdWords Keyword Planner, just fill in few necessary details and it will do the rest.
And always include keyword phrases which are basically longtail keywords. These phrases have a much higher chance of bringing in traffic compared to individual keywords.
- Use videos for brand promotion
One thing you cannot argue on, no matter how engrossing is the content, how descriptive is the specifications and how accurate are the guidelines, videos always have a special way of appealing to people.
Having someone showing you the products, familiarising you with every detail and demonstrating its proper usage to you will actually increase his chance of buying by 85% which is way more than any written text could do.
BigCommerce website design is extremely friendly to featuring promotional videos and will double your website’s chances of appearing on Google’s first page. Statistics too support this claim, stating that videos improve conversion rates by 80%.
- Know your competition
This golden rule can always be applied in every field esp. in e-commerce sector to improve ranking. One can never hope to gain an advantage over his competition without knowing who or what his competition actually is.
An easy way of doing it is searching on the Google bar for exact keywords you wish to target and view the result to list out your direct and indirect competitors.
Then analyse your competitors to know what strategies they are using that have placed them so high on the search list. Look out for terms related to the higher number of searches and use them accordingly and effectively in your keywords.
- Apply social-media skills effectively
One offbeat way of improving your SEO ranking is by working on your social media skills. I said offbeat because this actually has more to do with promoting your company on social media platforms.
The advantage of using social media is that it covers a much wider platform. Facebook alone accounts for over 1 billion monthly users which exceed far more than any e-commerce or any other sector ever hope for.
It won’t take rocket science to conclude the publicity your company will receive once it starts incorporating social media skills to its advantage. And guess what, advertising on social media is completely free of cost.
In this ever-changing world, choosing just BigCommerce for your business isn’t enough anymore, you need to improve your website’s ranking to make it appear on top search lists. The above-mentioned tips for search engine optimization or SEO will help you get the desired sales if you know how to utilize it effectively.
Top 10 BigCommerce Tips Everyone Should Know
November 9th, 2017BigCommerce is a very popular platform for creating online stores. That is something that I am sure all the readers of this blog are well aware of. However, what you all may not be aware of are some killer hacks that you can use in BigCommerce that can make your life easier and increase the functionality of your e-commerce website.
Without further wait, let us jump right into our top 10 BigCommerce tips –
Tip 1. Displaying the “SOLD OUT” message
If you are out of stock for a particular product and want to display a “sold out” message, here is what to do. Simply go to Settings > Store Settings > Display and check ‘Show Inventory Levels’. Once the inventory of that particular product goes down to zero, it will display – ‘Current Stock: Sold Out’ on that product page.
Tip 2. Displaying the same logo on top of each page
This is a rather simple instruction to both impart and follow. If you want the same logo to be displayed on top of each page, you should select Design > Logo and upload your image. That is all.
Tip 3. Enabling purchase option without an account
If you want the visitors to your BigCommerce store to be able to make purchases even when they do not have an account created, this is how you can do it. Simply go to Settings > Checkout Settings and ensure ‘Yes, enable guest checkout’ is checked.
Tip 4. Hiding products from being displayed in your store
If you are out of inventory, you may want to temporarily hide products from your website’s visitors. Doing this is easy and here is how you do it – Go to Products > View Products, select the product, click ‘Edit’, and on the ‘Details’ tab make sure that ‘This product cannot be purchased in my online store’ is selected.
Tip 5. Adding the free shipping option to products
Want to give your customers free shipping? That’s great. Here is how you go about doing it – go to Edit a Product > Details and check ‘Yes, this product has free shipping’.
Tip 6. Changing default product image size
When a customer clicks your product image, you can set the default image size when the product image opens up. If you want to change the default image size by going to > Settings > Store Settings > Images.
Tip 7. Adding new web pages
New pages to you BigCommerce site can be added in this manner. Go to Website Content > Create a Web Page. If you want the new page to be displayed in the store’s menu, just select –‘Yes, show this web page in the navigation menu’.
Tip 8. Know about all panels
If you want to know about all the panels of your site, then follow these steps – Go to Design > Template Files. If you see an orange arrow that means it has been edited by you. If you see a white arrow that means it has not been edited. A green arrow means that it has been recently created.
Tip 9. Removing panels
Removing panels from a page is not a difficult task. It can be done very quickly. There are majorly two ways that you can do it. The first is – Go to Design > Design Mode and clicking ‘Open My Store in Design Mode’. Right click on the panel you want to remove and select ‘Remove Panel’ from the popup menu. The second way is to directly edit the File in the HTML editor and uploading it to you sit using File Transfer Protocol.
Tip 10. Changing the footer of your email
By default, your emails will have an appealing footer that has a default message like “powered by BigCommerce”. You can do by going to Design > Emails. Click ‘Snippets’. Then edit the file called EmailFooter.html.
By following these above tips, you can customize your BigCommerce site and improve its functionality according to your needs. If you need BigCommerce web design services by a team of professional BigCommerce web developers, contact Clap Creative today.
5 Apps that Help Boost Conversions for BigCommerce Stores
October 12th, 2017In my previous blog posts, I have discussed why choosing BigCommerce platform for creating your online store is a good option. I have even discussed which qualities to look for when choosing a BigCommerce development company. In this post, I will be discussing the 5 best apps available today that can help your BigCommerce store increase its profits by increasing the conversion rate of their website. Let’s face it, the ultimate goal that any business has is conversions or sales. Without that, all the time and effort that went into designing and developing the e-commerce site is all wasted.
Sometimes minor adjustments here or there can make the difference in your conversion rates. However, using certain apps does make the process quicker and more effective. Below are the top 5 apps that help your BigCommerce site increase conversions –
Compass
Compass is an all in one analytics dashboard for your BigCommerce store. There is nothing else that gives you more insights into your website than analytics. Compass has over 30 metrics that are displayed on a single dashboard. Some of the details that are displayed there are – cost of customer acquisition, customer lifetime value, repurchase rate etc.
This tool gives you accurate reports on all the metrics that let you understand your website and its traffic so that you can make informed decisions that help improve your webstore.
You can get this app here – https://www.bigcommerce.com/apps/compass/
Yotpo
Yotpo is an app that lets users write reviews on your website for various products. Over 70% of all online customers check the reviews of the products online before making the decision to purchase the item. The best part about Yotpo is that it sends emails to customers that have made purchases, encouraging them to write reviews of the products.
These reviews can be used to bring more traffic onto the website and encourage new users to make purchases.
You can get this app here – https://www.bigcommerce.com/apps/yotpo-social-reviews/
Sweet Tooth
Sweet Tooth lets you create custom reward programs and membership benefits for your customers. If you look at any successful online store, they are offering reward points to customers or are running some sort of loyalty program to keep their customers returning back to them. This is a great technique for getting repeat customers, inspired by the brick and mortar stores loyalty cards.
You can award your customers when they complete various actions like registration, referring friends, completing purchases, sharing on social media etc.
You can get this app here – https://www.bigcommerce.com/apps/smile-io/
Sellbrite
Sellbrite lets you list and sells your BigCommerce products on various channels to expand their reach. It a cloud-based, multichannel platform that lets you control and manage your inventory, fulfill orders and provide you with multichannel reporting that gives you an overview of your online sales and activities.
Some of the sites where your listings can be published are Amazon, eBay, Etsy etc.
You can get this app here – https://www.bigcommerce.com/apps/sellbrite/
Boost Sales
Boost Sales app is an app that facilitates up-selling and cross-selling by generating pop-ups of related products when your customers make a purchase or are in the process of making a purchase. This app increases conversions by informing customers of related products that they can purchase along with their products. For example, a customer purchasing a smartphone will receive a pop-up of a screen guard or a matte finish back cover to purchase along with the smartphone.
You can get this app here – https://www.bigcommerce.com/apps/boost-sales/
Along with using these 5 apps, you should also think about re-doing your BigCommerce website design to make it seem more attractive to your customers and simple to use. You can keep watching this space to know about more developments in BigCommerce stores and their optimizations.
